Titles & Straplines

Good titles are gold dust, and a punchy strapline can add extra juice to your marketing efforts. For many authors it seems like all the good titles have been taken, and it can very hard to compress the essence of the book into something catchy which trips off the tongue. By reading thousands of books and watching the progress of work as it hits retail markets, we have developed an instinct for developing titles which work. Developing both title and strapline in harmony adds an extra layer of punch to your book, it is also vitally important for eBook retail and distribution.

We can help you by:

• Producing a shortlist of possibilities.
• Refining and improving your choices.
• Pairing titles with effective straplines.
• Checking the marketplace.